- 71% of shoppers expect customer service assistance within 5 minutes
- 47% of shoppers actively seek customer reviews through social media
- A product needs 50 online reviews to raise conversion rate by 4.6%
- 81% of shoppers cite social recommendations as directly influential on purchase decisions
- 74% of shoppers abandon carts due to high delivery charges
- 75% of shoppers add to their orders to qualify for free shipping
- Shoppers respond to free shipping offers 2x more than price discounts
- 55% of cart abandoners spend even more when receiving a cart recovery email
- 59% of shoppers believe a personalized experience makes it easier to find what they are looking for
- 56% of shoppers that receive personalized recommendations are more likely to return
- 84% of marketers realize positive ROI from behavioral targeting for personalization